Adidas recycle over 5500,000 plastic bottles over 1 000 000 ultraboosts running shoes made of recovered plastic from ocean.
The German sportswear giant launched last year three new versions of its UltraBoost shoe made out of plastic found in the ocean in partnership with Parley for the Oceans.
Each pair of shoes reuses 11 plastic bottles.
with three version of ultraboost totally sold over 1 million pairs, depleting their stocks out of the production line. adidas managed to remove and recycle tons of plastic from our ocean since.
inspired by the statitics, CEO kasper rorsted has since launched multiple production lines, which thr end product would assist in cleaning up the oceans and recycling waste.