Pak Suzuki Motors intends to launch the new Suzuki Swift in the Pakistani market. After selling the third-generation Swift for more than a decade, the automaker decided to discontinue production of the slow-selling hatchback in August 2021.
The fourth-generation Swift will finally arrive in Pakistan in the second half of 2022. Pak Suzuki Motors reported a capital expenditure (Capex) of Rs. 4.5 million in the first nine months of 2021, growing 5.7 times year on year (YoY).
Capex refers to funds used by a company to upgrade and maintain fixed assets such as equipment, land, buildings, or plants, as well as funds used for new investments or projects.
Suzuki’s high Capex reflects its intention to launch the 4th generation Suzuki Swift, which will replace the 2nd generation Swift. According to the report, the Swift will have a 1.2-liter engine and will cost between Rs. 2.5 million and Rs. 2.8 million.
The new Swift is getting a lot of attention, despite the fact that the fourth-generation hatchback was launched globally in 2016 and was phased out of the international market this year. According to a Japanese automobile website, the Pakistani market will receive this model next year, while the 5th generation Swift is expected to debut in July 2022.
After deciding to launch the 4th generation Swift, Pak Suzuki Motors has once again managed to keep its tradition of launching internationally retired models in Pakistan. However, Suzuki is not the only manufacturer in the country that introduces outdated generation models.
The 6th generation Honda City, 3rd generation Kia Sorento, 2nd generation Picanto, 6th generation Hyundai Elantra, 3rd generation Tucson, and United Alpha are among the vehicles that are already outdated (also known as the 2nd Generation Chery QQ).
Pak Suzuki is a well-known brand in Pakistan, as it was one of the country’s first automakers. Regardless of its decision to launch an older generation vehicle, the new Suzuki Swift is expected to attract a large number of customers.