In the midst of a severe economic downturn, rupee devaluation, and prolonged import restrictions, local car manufacturers in Pakistan face uncertain prospects. The recent depreciation of the rupee against the US dollar has cast a shadow over hopes for economic stability in the near future.
Car Companies’ Survival Strategies
To counter the economic challenges, car companies in Pakistan have rolled out a series of offers aimed at sustaining their sales volumes and ensuring their survival.
Kia Motors’ Price Lock Offer
Kia Lucky Motors, for instance, has introduced a unique “price lock” offer. This offer allows customers to secure a new Kia Picanto, Stonic, Sportage, or Sorento with an assured locked-in price and immediate delivery, although delivery times for SUVs remain uncertain.
Pak Suzuki’s Array of Offers
Pak Suzuki Motor Company (PSMC) finds itself particularly challenged by the economic situation, leading it to unveil a series of offers exceeding those of its competitors.
Price Lock and More from PSMC
PSMC’s latest offer extends a “price lock” benefit to all new bookings made this month. It’s worth noting that this offer applies to all vehicle models except the popular Suzuki Alto VX and Cultus VXR.
In addition to the price lock, PSMC is offering complimentary registration for buyers of new Suzuki Cultus and Wagon R models. Customers opting for the new Suzuki Swift can also enjoy a generous Rs. 150,000 exchange bonus.
Sales Performance Insights
In the realm of sales, Pakistan Suzuki Motor Company witnessed a 19% decline in July, selling 2,444 vehicles compared to 3,009 cars in June. The breakdown of units sold includes 1,440 units of Alto, 177 units of Suzuki Cultus, 245 units of Suzuki Wagon R, 249 units of Suzuki Swift, 146 units of Suzuki Bolan, and 187 units of Suzuki Ravi.
Have Your Say
What are your thoughts on these offers? Are you considering availing yourself of any of them? Share your opinions in the comments section.